{"id":2924,"date":"2025-01-07T13:10:32","date_gmt":"2025-01-07T13:10:32","guid":{"rendered":"https:\/\/www.imagine.ee\/tbwacase\/verd-saab-jagada\/"},"modified":"2025-01-07T13:31:48","modified_gmt":"2025-01-07T13:31:48","slug":"verd-saab-jagada","status":"publish","type":"tbwacase","link":"https:\/\/www.imagine.ee\/en\/tbwacase\/verd-saab-jagada\/","title":{"rendered":"Blood can be shared"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2924\" class=\"elementor elementor-2924 elementor-2903\" data-elementor-post-type=\"tbwacase\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50bef2c8 elementor-section-height-full elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"50bef2c8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4249492a\" data-id=\"4249492a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4c47591b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4c47591b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7197f9a6\" data-id=\"7197f9a6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5f447b24 elementor-widget elementor-widget-heading\" data-id=\"5f447b24\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-xxl\">Blood can be shared<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f9e4525 elementor-widget elementor-widget-text-editor\" data-id=\"2f9e4525\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>During the coronavirus crisis, the situation at the blood bank was particularly dire, and it was crucial to find new donors. To spread the message, we joined forces with well-known social media influencers, who decided to share blood this time instead of posts, all in the name of saving lives.<\/p>\n<p>Additionally, a highly successful #VerdSaabJagada (&#8220;Blood Can Be Shared&#8221;) event took place on Facebook, reaching 30,495 people and inspiring hundreds of Estonians to donate their blood.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-697e29b2\" data-id=\"697e29b2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e3b8e0a elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5e3b8e0a\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1b160b13\" data-id=\"1b160b13\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-102c4082 elementor-widget elementor-widget-image\" data-id=\"102c4082\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_1.png\" class=\"attachment-full size-full wp-image-2888\" alt=\"Blood can be shared\" srcset=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_1.png 1200w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_1-250x131.png 250w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_1-700x366.png 700w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_1-768x402.png 768w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_1-120x63.png 120w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"Blood can be shared\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7dde8689\" data-id=\"7dde8689\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25d83774 elementor-widget elementor-widget-image\" data-id=\"25d83774\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_2.png\" class=\"attachment-full size-full wp-image-2890\" alt=\"Blood can be shared\" srcset=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_2.png 1200w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_2-250x131.png 250w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_2-700x366.png 700w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_2-768x402.png 768w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_2-120x63.png 120w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"Blood can be shared\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-22b71727 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"22b71727\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-584be49b\" data-id=\"584be49b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2805145c elementor-widget elementor-widget-image\" data-id=\"2805145c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_7.png\" class=\"attachment-full size-full wp-image-2896\" alt=\"Blood can be shared\" srcset=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_7.png 1200w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_7-250x131.png 250w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_7-700x366.png 700w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_7-768x402.png 768w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_7-120x63.png 120w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"Blood can be shared\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2a2bcf2\" data-id=\"2a2bcf2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-510ae6c7 elementor-widget elementor-widget-image\" data-id=\"510ae6c7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_5.png\" class=\"attachment-full size-full wp-image-2894\" alt=\"Blood can be shared\" srcset=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_5.png 1200w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_5-250x131.png 250w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_5-700x366.png 700w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_5-768x402.png 768w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_5-120x63.png 120w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"Blood can be shared\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f10bf88 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"f10bf88\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-84dd25d\" data-id=\"84dd25d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-755c4db elementor-widget elementor-widget-image\" data-id=\"755c4db\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_10.png\" class=\"attachment-full size-full wp-image-2898\" alt=\"Blood can be shared\" srcset=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_10.png 1200w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_10-250x131.png 250w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_10-700x366.png 700w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_10-768x402.png 768w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_10-120x63.png 120w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"Blood can be shared\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2c13c9a\" data-id=\"2c13c9a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9388ee9 elementor-widget elementor-widget-image\" data-id=\"9388ee9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_4.png\" class=\"attachment-full size-full wp-image-2892\" alt=\"Blood can be shared\" srcset=\"https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_4.png 1200w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_4-250x131.png 250w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_4-700x366.png 700w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_4-768x402.png 768w, https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/1200x628_\u2013_4-120x63.png 120w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"Blood can be shared\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-309f937 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"309f937\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c51d171\" data-id=\"c51d171\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e337201 elementor-widget elementor-widget-video\" data-id=\"e337201\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/I7Puyviu2qg&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7fc82a04 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7fc82a04\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-202a6811\" data-id=\"202a6811\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1370d83d elementor-widget elementor-widget-shortcode\" data-id=\"1370d83d\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"flex casenav\"><div class=\"flex-item\"><a href=\"https:\/\/www.imagine.ee\/en\/tbwacase\/marati-uus-tulemine\/\" rel=\"next\"><span class=\"img\" style=\"background-image:url(https:\/\/www.imagine.ee\/wp-content\/uploads\/2025\/01\/cover-700x467.jpg)\"><\/span><span class=\"type\">Previous<\/span> <strong>Marat&#8217;s New Revival<\/strong><\/a><\/div><div class=\"flex-item\"><a href=\"https:\/\/www.imagine.ee\/en\/tbwacase\/elementor-2091 elementor-1969\/\" rel=\"prev\"><span class=\"img\" style=\"background-image:url(https:\/\/www.imagine.ee\/wp-content\/uploads\/2023\/05\/iphone-1-scaled-1-700x467.jpg)\"><\/span><span class=\"type\">Next<\/span> <strong>Recruitment Campaign<\/strong><\/a><\/div><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"Blood can be shared During the coronavirus crisis, the situation at the blood bank was particularly dire, and it was crucial to find new donors. To spread the message, we joined forces with well-known social media influencers, who decided to share blood this time instead of posts, all in the name of saving lives. Additionally,&#8230; <a class=\"view-article\" href=\"https:\/\/www.imagine.ee\/en\/tbwacase\/verd-saab-jagada\/\">View Article<\/a>","protected":false},"featured_media":2923,"template":"","format":"standard","class_list":["post-2924","tbwacase","type-tbwacase","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\n<title>Blood can be shared - TBWA \\ Imagine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.imagine.ee\/en\/tbwacase\/verd-saab-jagada\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blood can be shared - TBWA \\ Imagine\" \/>\n<meta property=\"og:description\" content=\"Blood can be shared During the coronavirus crisis, the situation at the blood bank was particularly dire, and it was crucial to find new donors. To spread the message, we joined forces with well-known social media influencers, who decided to share blood this time instead of posts, all in the name of saving lives. Additionally,... 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