Blood can be shared

During the coronavirus crisis, the situation at the blood bank was particularly dire, and it was crucial to find new donors. To spread the message, we joined forces with well-known social media influencers, who decided to share blood this time instead of posts, all in the name of saving lives.

Additionally, a highly successful #VerdSaabJagada (“Blood Can Be Shared”) event took place on Facebook, reaching 30,495 people and inspiring hundreds of Estonians to donate their blood.